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| LetsTalk.com Research conducted by Teenage Research Unlimited |
Question fielded August 16-24, 2006
Representative sampling of teens age 10-18 |
Question: Which of the following features is most important to you in your cell phone?
516 teens who owned a cell phone, and that phone included their favorite feature, responded. Results below: |
| |
Total |
Male |
Female |
10-12 Year old |
13-18 |
13-15 |
16-18 |
Male 10-12 |
Male 13-15 |
Male 16-18 |
Female 10-12 |
Female 13-15 |
Female 16-18 |
| |
| Texting |
253 (49%) |
106 (43%) |
146 (54%) |
31 (32%) |
222 (53%) |
81 (46%) |
140 (58%) |
12 (26%) |
34 (44%) |
60 (49%) |
19 (37%) |
47 (48%) |
80 (66%) |
| IM |
25 (5%) |
8 (3%) |
17 (6%) |
3 (3%) |
22 (5%) |
10 (6%) |
11 (5%) |
1 (2%) |
2 (3%) |
4 (3%) |
2 (4%) |
8 (8%) |
7 (6%) |
| Email |
8 (2%) |
5 (2%) |
3 (1%) |
1 (1%) |
7 (2%) |
6 (3%) |
1 (1%) |
0 (0%) |
5 (6%) |
0 |
1 (2%) |
1 (1%) |
0 |
| Games |
64 (12%) |
43 (17%) |
22 (8%) |
29 (30%) |
35 (8%) |
14 (8%) |
21 (9%) |
16 (35%) |
12 (15%) |
15 (12%) |
13 (25%) |
3 (3%) |
6 (5%) |
| Camera |
132 (25%) |
58 (24%) |
74 (27%) |
22 (22%) |
110 (26%) |
53 (30%) |
57 (23%) |
8 (18%) |
19 (24%) |
31 (25%) |
13 (26%) |
34 (35%) |
26 (21%) |
| Music Player |
25 (5%) |
20 (8%) |
6 (2%) |
12 (12%) |
14 (3%) |
6 (3%) |
8 (3%) |
8 (18%) |
5 (6%) |
7 (5%) |
3 (6%) |
1 (1%) |
2 (1%) |
| Video |
10 (2%) |
7 (3%) |
3 (1%) |
0 (0%) |
10 (2%) |
5 (3%) |
5 (2%) |
0 (0%) |
2 (2%) |
5 (4%) |
|
3 (3%) |
0 |
|
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