Blecher comes to LetsTalk from JupiterResearch and, before that, CNET Networks. At CNET, Blecher garnered national recognition for her cell phone advice and product reviews between 2000 and 2005. As she gained credibility for her insightful independent reviews, she became a sought-after expert on wireless trends for reporters from leading media outlets such as CNN, local newspapers and USA Today.

“Lots of online retailers publish user reviews, and I appreciate that,” said Cindy Clement, a longtime LetsTalk customer. “But those reviews often leave me wanting for a little more depth and insight.  I'm glad that LetsTalk now complements its user reviews with expert reviews that give me a thorough, unbiased look at different products without overwhelming me with technical jargon.”

In addition to the new expert reviews, LetsTalk already offers the most comprehensive database of cell phones and service plans, an easy to use comparison engine that allows consumers to compare cell phones and carrier service plans side by side, and thousands of customer-written cell phone reviews to help consumers pick the best cell phones and plans.

“We at LetsTalk take our role as advocate for the wireless consumer very seriously. LetsTalk has always been a premier source for information on choosing a cell phone and plan,” said Delly Tamer, founder and CEO of LetsTalk. “We already have the best research tools available, and by adding Joni's expert reviews, we are giving consumers a superior way to make a well-informed decision.”

The LetsTalk expert reviews are unique to other cell phone reviews on the web because they are written in a customer-friendly manner and offer consumers guidance on making better decisions when choosing a cell phone. Each review avoids technical jargon, focusing instead on practical usage tips that matter to all types of users.

Consumers can visit LetsTalk's expert reviews at http://www.letstalk.com/reviews/reviewhome.htm.

LetsTalk.com - the smarter way to buy a cell phone

LetsTalk is a leading online retailer of cell phones, wireless devices and service plans. LetsTalk helps consumers research, compare and purchase cell phones and service plans in a user-friendly environment free from bias and sales pressure. LetsTalk is based in San Francisco and was founded in July of 1999.