San Francisco, CA (March 17, 2003) — LetsTalk, an online wireless retailer, distributor and provider of enterprise wireless management software, today announced that it is providing fulfillment and wireless activations for the Lexus Integrated Mobile Phone System.

The Lexus Integrated Mobile Phone system is installed in the 2003 Lexus LS 430, Lexus GS 430/300, Lexus SC 430and Lexus LX 470 models. For the user, a built-in microphone in the car picks up the speaker’s voice and incoming calls will be directed through the automobile’s speaker system. The Command Module offers voice-activated dialing and other features controlled by the optional Lexus DVD Navigation System. Compatible phones can be purchased with service plans from a variety of carriers, depending on geographic availability.

Lexus owners who want to purchase a compatible handset for the Lexus Integrated Mobile Phone can visit the Lexus web site (http://www.lexus.com/) to find the nearest authorized Lexus dealer, then click over to that dealer’s web site. From the dealer’s web site, the Lexus owner can access the LetsTalk.com/Lexus co-branded web site where they can review and purchase compatible phones and service plans. Lexus owners can also place an order by contacting the LetsTalk/Lexus call center by calling 1.866.US.LEXUS.

“LetsTalk’s high-end customer service and broad array of carrier partners made us the perfect partner for Lexus,” said Delly Tamer, president and CEO of LetsTalk. “With Lexus at the forefront of technological innovation, LetsTalk is pleased to continue its work in the telematics industry.”

About LetsTalk
LetsTalk is an online retailer, distributor, and enterprise solutions provider for wireless service plans and devices. LetsTalk.com is a customer-friendly place that helps consumers research and purchase wireless products and services online. LetsTalk.com’s wholly owned fulfillment center is uniquely able to customize and brand products. LetsTalk.com features one of the largest selections of wireless products and services available, including phones, PDA's and two-way email devices. LetsTalk's Enterprise Wireless Management Suite enables large corporations to better manage and control their wireless expenses. LetsTalk is based in San Francisco and was founded in July of 1999.

About Lexus
Lexus has become synonymous with luxury since its introduction in 1989. By offering some of the finest quality luxury vehicles and providing benchmark customer service, Lexus has become the top-selling luxury nameplate in the United States for three years in a row. Lexus and its 200 dealers have repeatedly achieved the highest honors for both the products they sell and the customer service they provide as rated by the independent research firm of J.D. Power and Associates.